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															Heat a large cast iron skillet (fireproof) on the grill or stovetop with a little oil over medium heat.
Add the onion and garlic, season with a little salt, and sauté for 2–3 minutes until translucent.
Sprinkle in the beet rice and roast for 2–4 minutes, stirring constantly, until it turns lightly golden - this brings out a nutty aroma and a bit of texture.
Stir in jalapeños, bell peppers, tomatoes, lime juice, and broth. Season to taste with "Thunder Rub".
Let it simmer gently for 25–30 minutes, stirring occasionally, until the rice is tender and most of the liquid has been absorbed.
Tip: If it gets too dry, add a splash of water as needed.
Turn off the heat and let the pan rest, covered, for 3–5 minutes. Then fluff with a fork.
Finish with salt or "Thunder Rub" to taste and sprinkle with chopped cilantro. Serve warm - perfect with BBQ, steaks, chicken, tacos & bowls.
- For extra Tex-Mex vibes, add corn kernels or black beans during the last 5 minutes of cooking.
- If you prefer a more tomato-forward flavor, replace part of the broth with strained tomatoes.